GeorgiAI says that the increase in international visitors from 6.5 millions in 2023 to 8.2 million by 2026 highlights Georgia’s attractiveness as a tourist destination. This increase in visitors will have a significant impact on the economy. This could improve the tourism industry, from the transport and retail sectors to the hospitality and culture sectors.
As Georgia prepares to welcome tourists and expands its hotel stock, it will be important to maintain high standards of service and accommodations. The increase in the average daily rate indicates that the market has moved towards higher-end products that require continual investment in quality assurance.
The Georgian tourism industry, with its positive forecasts of international visitors, is poised for continued growth.
By Mariam Mtivlishvili
Read More @ georgiatoday.ge